No Mesmo Ritmo — Custom Rhythm Game for Vale

For an experience of Vale, we developed a 100% customized project inspired by the mechanics of classic rhythm games, bringing to the event an experience that simulated the dynamics of Guitar Hero.

The project was developed especially for the occasion, from the visual identity and interface to all of the game's mechanics and programming. To make the experience even more authentic, we use a original guitar from Guitar Hero 3, adapted to function as a control for the application developed for a computer.

During activation, the participant took control of the guitar and needed to follow the rhythm and sequences presented on the screen, creating a physical and digital interaction directly connected to the concept of the experience.

More than adapting an existing game, we build our own solution, customized for the Vale and for the event context, integrating hardware, software development, gamification and design into a single experience.

The result was a completely personalized rhythm game, capable of transforming the message “At the same pace, evolving our culture” into something that the public could literally play and experience.

Game Development • Creative Technology • Gamification • Interactive Experience • Hardware Integration • Custom Development

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